Business
From 13/02/2024 to 15/02/2024
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From Œnotourism to spiritourism, a lever for the development of regional tourism from a heritage and cultural perspective.
Speakers:
Veronique POTELETResponsable projets transverses & relations institutionnelles PARIS JE T'AIME
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There is a plethora of competitions and medals that are supposed to reward the best spirits. How is their legitimacy built up?
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Opportunities or popularization or speculation?
From the growing number of fully-specialized tiki bars, to the rooftops of palaces where rum is an increasingly common component of prized cocktails: a study of the range of distribution targets How the bulk rum market is transforming the global market for rum production and consumption
Speakers:
Asher ROHANManager of Brand & Culture American Northwest Distributors
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Rum, a globalized spirit: current situation and focus on key markets.
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Positioning and analysis of rum in the spirits market in terms of volume and value.
It is both present in cocktails and the subject of record-breaking speculation on certain cuvées. Yet it has yet to find its place in the premium and super-premium markets. A look at the evolution of Tequila and Brandy
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Old, amber, white, arranged, liqueurs, ti-punch: the 1000 facets of rum.
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13/02/2024 08:00:00
15/02/2024 17:00:00
MONDIAL du RHUM 2024
http://www.therumsummit.com/DisplayPicture.aspx?imgid=30107
Le 1er évènement d’envergure de l’Écosystème Rhum se tiendra à Paris en févier 2024 / The 1st major event of the Rum Ecosystem will be held in Paris in February 2024
http://www.therumsummit.com
IMEG
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